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Add rtc-config object to amp-ad units

Once the placements creation and the GAM connexion are complete, you need to add the rtc-config object in your AMP tags. Real Time Config (RTC) is an AMP feature used for Header Bidding to make request calls to your SSPs.

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RTC setup

Add the rtc-config object in your amp-ad unit, as in the following example:

<amp-ad
    width="300"
    height="250"
    type="doubleclick"
    data-slot="/your_GAM_network_ID/your_amp_adunit"
    rtc-config='{"vendors":
            {
                "nexx360": {
                  "ACCOUNT_ID": "ENTER YOUR CUSTOMER ID",
                  "TAG_ID": "ENTER YOUR PLACEMENT ID"
                }
            }
        }'
    >
</amp-ad>
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Replace “ACCOUNT_ID” and “TAG_ID” with your unique IDs, which can be found in the “Sites management” tab:

  • ACCOUNT_ID => Customer ID present at the top right of the UI.

  • TAG_ID => Placement ID available on each line of the placements list.

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If you have configured a CMP, ensure to link the call to amp-adunit to the user consent by adding the attribute data-block-on-consent in the ad unit.

Integrate the following script in the<head> :

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The rtc-config code can be directly copied from the button on the top right of the website page "View rtc-config".

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Cookie-sync setup

You can add the cookie-sync functionality to help bidders identify the user and bid accordingly. While this step is optional, it is recommended to improve attractiveness to bidders.

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This process is GDPR compliant, as it will not be executed if a user doesn't provide consent.

Here is the script to add to your page:

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Implementation recommendations:

  • The iframe must be either 600 px away from the top or not within the first 75% of the viewport when scrolled to the top.

  • To display a valid iframe, please add the amp-iframe component on your AMP page (if not already present). See required script below:

👉 See additional documentation here: https://amp.dev/documentation/components/amp-iframe/arrow-up-right.

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