Nexx360 Documentation
  • Nexx360 solutions
  • Nexx360 account
    • Account creation
    • Account settings
      • Add and manage users
      • Configure bidders
      • Create blocklists
      • Implement throttling
  • General configuration
    • Introduction
    • Add and manage websites
    • Add and manage placements
    • Bid reductions
    • Cookie Sync script
    • Available bidders
  • Prebid Adapter
    • Introduction
    • Update Prebid with Nexx360 Adapter
    • Multiformat bids
  • VAST / CTV
    • Introduction
    • Create VAST Config
    • Build VAST ad tag
    • Connect the Google Ad Manager (GAM) account
    • Cookie Sync
    • Sample CTV Tag
  • Native
    • Introduction
    • Native Configs
    • GET
    • POST
    • Sample Response
  • Direct Call
    • Introduction
    • API Reference
    • Microsoft AST Example
    • Google Ad Manager Example
      • Connect the Google Ad Manager (GAM) account
  • AMP Nexx360
    • Introduction
    • Ad Server setup
    • Add rtc-config object to amp-ad units
  • OpenRTB
    • Introduction
    • Video Example
    • Mobile Example
    • Cookie Sync
  • Inapp
    • Introduction
    • Request Exemple
    • Google Ad Manager setup
  • API Management
    • Introduction
    • Connexion
    • Sites
      • Create a new site
      • Update site
      • Get Site
      • List Sites
    • Placements (Stored requests)
      • Create a new placement (stored request)
      • Update placement (stored request)
      • Get Placement (Stored request)
      • List Placements (Stored requests) by site
  • API Campaign
    • Introduction
    • Connexion
    • Orders
      • Create a new order
      • Update order
      • Get Order
      • List Orders
    • Line Items
      • Create a Line Item
      • Update Line Item
      • Get Line Item
      • List Line Items by Order
    • Creatives
      • Create a Creative
      • Update Creative
      • Get Creative
      • List Creatives by Line Items
  • Legacy - Direct call Nexx360
    • Introduction
    • Nexx Web features
      • Smart autorefresh
      • Incontent injection
        • Automated injection
        • Dynamic injection
      • Lazy Loading
      • Non-consent traffic monetisation
    • Integrate Nexx Web script on your site
      • Integration with GAM adserver
        • Nexx Web tag
        • Connect the Google Ad Manager (GAM) account
      • Integration with Xandr adserver
  • Nexx360 console
  • Nexx360 site
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  1. Nexx360 account
  2. Account settings

Configure bidders

PreviousAdd and manage usersNextCreate blocklists

Last updated 1 year ago

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You can access the "SSP" tab on the "Account settings" section. Within this section, you have the capability to oversee and adjust your bidder settings.

  • Display name: Modify the name of the bidder that appears in reporting, tailoring it to your preferences.

  • Bid reduction: If the SSP provides bids in gross, customize their fee to enable fair competition among bidders. The default value is 1. For example, if the bidder gets a 15% fee, set it to 0.85. 👉🏼 More info on bid reductions .

  • Geotargeting: If needed, control bid requests for a specific SSP by either limiting them to certain countries or excluding specific ones. The default setting is to include countries, but you can switch to exclusion by adjusting the radio button.

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