Configure bidders

You can access the "SSP" tab on the "Account settings" section. Within this section, you have the capability to oversee and adjust your bidder settings.

• Activation: Select or deselect the checkbox next to each bidder to control their visibility in the configuration panel. This setting is reversible and can be modified at any time.

If you deactivate bidders that are currently included in your configuration, their associated bidder IDs will be automatically paused once you save your changes.

• Display name: Modify the name of the bidder that appears in reporting, tailoring it to your preferences.

• Bid reduction: If the SSP provides bids in gross, customize their fee to enable fair competition among bidders. The default value is 1. For example, if the bidder gets a 15% fee, set it to 0.85.

👉🏼 More info on bid reductions here.

• Geotargeting: If needed, control bid requests for a specific SSP by either limiting them to certain countries or excluding specific ones. The default setting is to include countries, but you can switch to exclusion by adjusting the radio button.